Thoughts 01 Jun 2008 12:20 pm
Fontainebleau and Apple seem to have made a deal
(The total price tag for the resort is expected to surpass $4 billion dollars)
The new Fontainebleau being built in Las Vegas, and due to open in late 2009, will have an iMac in every room.
This is from the brochure on their website:
DIGITAL MEDIA PROGRAM
Fontainebleau guests experience a new sensory landscape through an innovative relationship with Apple. The program includes intuitive and simple options for booking and pre-planning stays online and interactive programming throughout the resort. An iMac in every guest room inspires guests to share memories and encourages personal expression.
An establishment of this caliber with a Mac in each of it’s 3889 rooms should work wonders when it comes to upscaling the Apple image.
Of course with 100,000 sq ft of casino, a 60,000 sq ft spa and a number of world class eating and drinks establishments under the same roof, I doubt that the iMacs will be used for much of anything except keeping the kids occupied and sending “wish you were here” emails.